Prepare multilingual arrival guidance
Non-Japan categories total 106 records (61.6%). Prepare clear instructions for access, parking, equipment and waste; confirm each guest’s preferred language.
VILLA OWNERSHIP / GUEST DATA
After buying a villa: understand the guest data
Who books, how far ahead, and for how long? An internal summary of 172 reservation records across six whole-villa properties in Okinawa helps frame practical ownership questions.
Period: November 2025–February 2026. Counts are reservations, not individual guests. Property, brand, unit and personal names are withheld.
Reservation records172 records
Average group size5.3 people
Average stay2.4 nights
Average booking lead time41 days
Averages as reported internally; distributions and medians are unverified.
Where reservations came from
Uses country/region categories in the reservation summary, not the nationality mix of every guest. Small groups are combined. These figures do not establish wealth, income or travel purpose.
Records / Share
| Records | Share | |
|---|---|---|
| Japan | 66 | 38.4% |
| South Korea | 49 | 28.5% |
| Hong Kong | 23 | 13.4% |
| Taiwan | 14 | 8.1% |
| Other countries / regions | 20 | 11.6% |
How far ahead were bookings made?
Period: November 2025–February 2026. Counts are reservations, not individual guests. Property, brand, unit and personal names are withheld.
Records / Share
| Records | Share | |
|---|---|---|
| 1–14 days | 22 | 12.8% |
| 15–30 days | 39 | 22.7% |
| 31–60 days | 66 | 38.4% |
| 61–90 days | 30 | 17.4% |
| 91+ days | 15 | 8.7% |
How records were registered
Manual entries include owner use in the source. Not all 172 records represent paid stays or revenue. Platform names are withheld.
Records / Share
| Records | Share | |
|---|---|---|
| Online booking platforms | 162 | 94.2% |
| Manual entries | 10 | 5.8% |
What owners can prepare
Plan supplies and cleaning for groups
Reported averages of 5.3 people and 2.4 nights help frame questions about linen, tableware, laundry and cleaning handovers. Group-size distributions and family composition are not verified.
Coordinate owner stays and selling dates
66 records (38.4%) were booked 31–60 days ahead. Agree owner-use and maintenance dates early. This does not prove that discounts increase bookings.
Numbers still needed for a purchase decision
- Occupancy
- Reconcile booked nights, available nights, owner use and blocked dates before publishing a rate.
- Revenue and owner cash flow
- Average revenue differs within the source. Reconciled costs, taxes, repairs and debt service are not available here.
- Detailed guest attributes
- Age, income, occupation, travel party, purpose and repeat visits require verified source data.
- Annual seasonality
- A four-month guest sample does not describe a full year, summer demand or future performance.
Source and method
Re-tabulated from an internal guest summary prepared in March 2026. Country/region, lead-time and channel counts each total 172. Shares equal count / 172, rounded to one decimal place. Averages are as reported, not recalculated from individual records. This is not a representative survey or a forecast of returns. It is separate from Okinawa-wide tourism statistics.
KODACHI editorial team · Published 11 November 2026
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